Diamond Packaging Earns Four Awards In 2007 National Paperboard Packaging Competition

The wrap-around window structure combines package integrity with maximum product visibility by showcasing a diamond as if it floats in mid-air. To achieve even greater shelf impact, techniques such as hot foil stamping, embossing, and specialty coating were also employed.

Diamond won an Excellence Award in the Personal Care category for the Redken for Men Bulk Up Thickening Spray counter display. The geometrically-inspired design combines a trapezoid shape with straight lines to convey a sense of dynamic energy. The inverted weight of the main panel contributes by visually communicating the sense of “bulking up.”