Crossroads of Opportunity

"Narrow-web converters, press manufacturers, and CPCs are all reacting to current consumer trends and market changes," said Steve Leibin, sales manager for Matik North America (a distributor of OMET and Codimag printing presses). "Today's consumers want products and packaging that meet their lifestyle needs. In addition to meeting consumers' needs, CPCs would like packaging to help them gain market share in a fiercely competitive retail environment, reduce costs, be secure, and get noticed. All of these needs combine to present new challenges and opportunities for narrow-web converters."