CRI Sponsors Cal Poly Students

Students square off in the problem-based contest, applying various resources and seeking the most effective business solution. In this year’s competition, the Phoenix Challenge (PC) Collegiate Food Corporation is requesting proposals for custom branding of narrow-web, flexo-printed labels and/or packaging to be used for snack food items to be sold in collegiate school convenience stores. The students—playing the role of narrow-web flexo converters—will propose labels and packaging options for products typically found in campus convenience stores. The students must develop a minimum of two and a maximum of four label and/or packaging items and are limited to four stations with only spot colors.