CPP EXPO Attracts a National Audience

Association support and technical/annual meetings congregating in one place, at one time have driven attendance significantly. Over 70% of those pre-registered have membership with one or more of the co-sponsoring associations. FTA (Flexographic Technical Association) and TAPPI (Technical Association of the Pulp & Paper Industry) lead the charge representing 44% of registered attendees who have an association affiliation. Tracking titles and purchasing authority have confirmed that those attending are the decision makers in their respective companies: 85% influence all purchasing, of whom 62% have final authority on purchases made.