Countdown to drupa 2008 — July, 2007

Printers and managers from around the world head out to drupa to discover new opportunities and to take in the show’s extensive range of products and services for every stage of production—from pre-media and print all the way to post processing.

Over the years, drupa has evolved and expanded to meet the information requirements of the global print community. drupa 2000 introduced an optimized venue that included the integration of paper converting and packaging production. A digital infrastructure is the common link in today’s production cycle, and drupa 2004 was a global hub for showcasing all the product offerings in the digital process chain.

One of the key messages at drupa 2008 will focus on the idea that electronic media are not replacing print media. Attendes will learn how the Internet, video or CD-ROM, and online and offline services are delivering new market opportunities and are motivating the print industry to offer new products alongside its traditional print media.

drupa will break records in 2008, when it will host the biggest show in its 50-year history. The 14th drupa will cover about 170 square meters and will feature more than 1,800 exhibitors. The entire fairground, including expanded exhibition areas, is completely booked. This dramatic growth is due to the increased space requirements of the industry’s technology leaders, along with increasing cooperation with associations in Asia, according to drupa.

An important highlight at drupa 2008 will be an expanded presentation of digital solutions that will be housed in two new exhibition halls in the north sector of the fairgrounds. Halls 8a and 8b, along with the product centers in Halls 5 and 9, will focus on digital solutions from major exhibitors that include Xerox, HP-Indigo, Agfa-Gevaert, Fujifilm, Kodak, Konica Minolta, and Ricoh.