Corporate Express Advances Fresh Produce Traceability Technology with HarvestMark

“It is important to the produce industry to rapidly pinpoint where the product originated from,” said Mark Murai, president of the California Strawberry Commission, and long-time strawberry grower.

“With the recent contamination and recalls of fresh produce, traceability has become a priority for both growers and consumers,” said Mike Cate, president of Corporate Express Document & Print Management. “Traceability today really does not go down to the unit-level. Handwritten numbers on produce do not necessarily have unit-traceability. Instead of taking everything off the shelves, unit-level traceability takes off only what is necessary.”