Corporate Express Advances Fresh Produce Traceability Technology with HarvestMark
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www.harvestmark.com<%2Fa>),%20a%20unique%20solution%20powered%20by%20YottaMark%20technology%20that%20instantly%20traces%20fresh%20produce%20via%20the%20Web%20or%20cell%20phone%20from%20the%20home%20or%20store%20all%20the%20way%20back%20to%20the%20specific%20ranch,%20field%20and%20date%20on%20which%20it%20was%20picked.%20This%20innovative%20solution%20proved%20successful%20in%20field%20trials%20earlier%20this%20year%20in%20Northern%20California.%20CEDPM%20has%20partnered%20with%20YottaMark,%20a%20Redwood%20City,%20Calif.-based%20technology%20company%20that%20provides%20the%20technology%20behind%20HarvestMark,%20to%20provide%20a%20unit-level,%20consumer-facing%20traceability%20solution%0D%0A%0D%0Ahttps%3A%2F%2Fwww.packagingimpressions.com%2Farticle%2Fcorporate-express-advances-fresh-produce-traceability-technology-harvestmark-59755%2F" target="_blank" class="email" data-post-id="23058" type="icon_link">
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“The need for traceability within the produce industry is vital. If a recall occurs, the priority should be to minimize the exposure for growers, limiting it the impacted growers and not an entire industry,” said Mike Villaneva, program manager production food safety and security, Western Institute for Food Safety & Security.
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