CORNERING THE SHEETFED MARKET

Sheetfed offset press manufacturers key in on efficiency, larger formats, and specialty needs, and wave off flexo competition.

by Susan Friedman, Editor

One of the best competitive edges carton converters can develop these days is the capability to get product out the door faster than the other guys. "Our customers are focusing strictly on productivity," says Bob McKinney, director of marketing for KBA North America, Sheetfed Division. "Converters want to increase margins through efficiency."