Brands: How to Attract and Inform
Graphic enhancements can be used to differentiate packaged goods and highlight important product information.
Close collaboration
Working with the right packaging supplier can help CPGs find the right mix between form and function through a combination of design expertise and technological capabilities.
It is important to collaborate from the earliest packaging stages with a supplier that has design and printing know-how in order to develop packaging that draws consumer attention, while also providing a backdrop for vital product information.
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