Shields Up!

Heinemann echoes Challender. “Many larger package printers do their own coating and laminating to maintain a low-cost structure for high-volume products,” he says. “Outsourcing is used when the printer does not have the capability or capacity in house for the project.”

The bennies

Regardless of how the coating gets done, the benefits for the end user are many. Challender states that laminations or coatings occur when a single substrate cannot provide either the aesthetics or physical properties required for an end-use application.