CMM and ICE Announce Transatlantic Alliance

Michael Boyle, ICE Event Director commented, "This new transatlantic partnership ensures both CMM and ICE remain the world's two leading converting exclusive events offering ideal platforms for a wide range of converting processes and value for money across the globe."

Exhibitor packages have also been created for ICE exhibitors interested in making a debut at CMM, including the negotiation of special booth rates. According to Erich Herbert, CMM Director of Sales and Marketing, the relationship has already resulted in new exhibitors. "Shortly after the alliance was announced, we received several calls and signed up new exhibitors. These new EU companies will be a nice compliment to the many other European exhibitors"