Ciba Specialty Chemicals Launches Color Trend Vision

The Color Evolution Guide is a 200-page source of information on upcoming color trends based on research in key regions of the world. It provides further details of the 31 selected colors, based on their current and future trend position. The book describes the origin, the affinities and the emotional associations of the trend colors, as reflected in photos taken in all parts of the world. Real spray-outs of each shade are provided after each description.