Straight & Narrow
Shifting demands begin to reshape folding carton production
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Noel Ward
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But over the past five years, narrow-web press manufacturers have seen opportunities emerge for folding cartons. The first thing narrow webs bring to the party is faster production of smaller cartons in smaller quantities. This is well-suited to production of increasingly common smaller packaging formats, such as sachets, pharmaceutical boxes, health and beauty products, and a host of convenience foods. It is also a reflection of a broader movement to smaller packages, SKU proliferation, and an ongoing fragmentation of markets into ever-smaller user groups.
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Noel Ward
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