Business Intelligence for Enhanced Brand Performance

DES PLAINES, ILL.—SGK, formerly marketed as Schawk, Inc., has introduced a business intelligence module for BLUE, its SaaS graphics process management tool. SGK also announced the availability of BLUE 3.5, whose latest upgrade includes new features and enhancements.

“We have developed this latest release with direct input from some of the largest, fast-moving consumer goods companies in the world,” remarked Scott Strong, SVP, global managing director of Schawk’s digital solutions business. “The enterprise flexibility in our latest BLUE release will help drive brand performance, enabling global brands to route and manage packaging and marketing programs seamlessly across their complex global supply chains.”