IPA Announces Speakers for Business Development Conference

Thursday morning’s sessions will focus on how to integrate and profit from the latest technology. Panelists Steve Pfeffer, CGS Publishing; Bob Barbera, Kodak; Larry D’Amico, Pitman; Mark Sullivan, Presstek; and Marian Stefani, Red-Tie Limited will share the business development opportunities their technologies provide the service provider and their clients. Leveraging Cross Media Technologies, presenter M.J. Anderson, Trekk Cross Media, will cover how to leverage technologies and gain the necessary marketing savvy to help clients better achieve their communication objectives.