IPA Announces Speakers for Business Development Conference

Highlights from this year’s conference include a panel session on The Premedia Buyers’ Perspective, featuring Kathryn Siegling, vice president marketing, Mattress Firm; Andrew J. Young, vice president marketing, McCain Foods; and Deb Pierce, director, package design & graphics, SUPERVALU. Complimenting the premedia buyer’s perspective is a CEO Roundtable: The Premedia Leaders’ Perspective, featuring leaders of premedia and print operations who will review the buyers’ responses from the client panel session and share how they’ve adapted to these requests and what they are currently doing to expand, broaden or re-focus the products and services they provide. Panelists include: Hank Baughman, president and CEO, SGS International; Matthew Gonnering, CEO, Widen Enterprises; Chip Harding, president, Harper House; David Schawk, president and CEO, Schawk, Inc.; and Dan Stillwell, president, LAgraphico.