That 'Moment' of Truth: Building Shelf Appeal in Beverage Packaging
Building shelf appeal in beverage packaging
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Noel Ward
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"Spouted stand-up pouches are here to stay," affirms Dave Marinac, founder and CEO of standuppouches.net, a leading producer of stand-up pouches.
Brand owners appreciate the ability to print high quality images. At standuppouches.net, pouches can be printed on 10-color rotogravure presses—and the ample space on the packaging provides room for a wide range of product and company information that can help build a brand. Then there's transportation. Weighing far less than equivalent capacity bottles, pouches are less expensive to ship, an advantage in an age of ever escalating fuel costs.
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Noel Ward
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