Bright Lights, Big Cartons

Bert-Co's beginnings were actually based in letterpress. Berton Couturier founded the business in Los Angeles in 1930, and it started life printing matchbook covers and other small items. In the 1960s, the company fully developed offset printing onto paperboard. Through the next decade Bert-Co handled the printing needs of several record companies, creating posters, mobiles, corrugated displays, and even paper sleeves for Capitol Records, Columbia Records, and others.