Traceability: Giving every product an authentic identity
Traceability creates a value-adding and differentiating opportunity for package printers who are willing to invest in the necessary capabilities.
So although RFID technology continues to improve—bringing down costs and improving performance—item-level traceability is required today, creating an opportunity for printed codes.
Where do I start?
The key to implementing traceability is the ability to put variable data on a package or label—in a bar code, or in a numeric or alphanumeric code (or both). Because this code varies with each impression, variable data printing (VDP) technology is required.
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