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Beverage labeling is hot, or maybe cold, but either way it represents one of the real dynamic segments in package printing.
If a labeling method or configuration exists, you’ll find it on a beverage container somewhere. Whether it’s pressure-sensitive, shrink-wrap, cut-and-stack, wraparound, glue-applied, thermal, or even the package itself in the form of a pouch, you’ll find it being used to help sell a liquid refreshment of some type.
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Tom Polischuk
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