Flexography in Package Printing

Where flexo beats offset
The cardboard packaging market is undergoing a period of renewed development. This is true in industrial countries, where the standard of living is high, as well as in developing countries, including large Asian countries such as China and India. As a consequence, within the printing and converting industry, investment in innovative technology is going to grow. New alternative solutions to offset printing appear, offering streamlined production processes, excellent qualitative results, and interesting profit outlooks. Flexo printing technology results are particularly convenient when low volumes of production are required, often within a limited expense budget. An example is the pharmaceutical industry, whose large orders include such a range of variations that each project is regarded as a separate order.