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Bell Incorporated uses its offset and flexo printing expertise to grow in a highly competitive folding carton market.
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According to Arndt, among the features of the VSOP that were a good fit for its business model were the “faster makereadies and the flexibility of variable-repeat-length sleeves that allows for excellent efficiencies and high-quality printing.
“The VSOP is perfectly suited for high-volume clients who desire multiple copies or graphic SKUs on the same size carton, such as private label,” he continues. “The VSOP has also allowed us to attract customers who for a variety of reasons aren’t interested in the flexo printing process for their packaging.”
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Tom Polischuk
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