Avery Dennison Helps Craft Brewers Stand Out

The paper, films and adhesives used give brewers the freedom to employ unique label shapes and the dynamic printing and finishing capabilities enabled by pressure-sensitive technology. For example, AC Golden, a small batch brewer and brand incubator in Colorado, is using Avery Dennison’s labeling to strengthen the image of its barrel-aged brew, Framboise Noir. The company chose Cherry Veneer, which is made with real wood, to tell the story of the beer’s aging process.