Assembly Required? (PDF workflow)

"When it comes to software solutions, the packaging market has been the orphan of the printing industry," laments Bert van Hoof, VP/engineering, ScenicSoft. Unfortunately, the PDF workflow hasn't proven otherwise, largely because previous versions weren't designed to handle the color needs of package print. Mike Rottenborn, VP/customer service, Artwork Systems Inc., describes package printers' approach to PDF as cautious. He explains, "… Core PDF technology historically lacked support for key features such as transparency and spot color support." While much will change through release of Adobe Acrobat 5 and PDF Version 1.4, doubts about packaging PDF may linger.