Certain Uncertainty
As the folding carton industry charts a course of steady growth, the broader economic environment weighs heavily on business psyche.
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Carafa sees similar growth opportunities for his business. “It’s our experience at Packaging Graphics that growth will occur primarily in the electronics, home office products, cosmetics, and home and personal care markets,” he says.
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Sustainability will be an ongoing factor in all segments of packaging for the foreseeable future, and Markens sees this playing into the hands of the paperboard/folding carton market. “Folding cartons have a great story to tell in sustainability and I believe consumers think so too,“ he says. It is truly a renewable resource and now can meet claims to be recycled and recyclable (per Federal Trade Commision definitions).
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Tom Polischuk
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