Argent Tape & Label, a Plymouth, Mich.-based label printer and converter serving the automotive, medical, food & beverage, and industrial markets, has purchased a seven-color Domino N610i digital UV inkjet label press and plans to debut the press to its customers and prospects at an open house scheduled for Friday, Nov. 4. This is the first digital production press for Argent Tape & Label, and President & CEO Lynn Perenic is enthusiastic about what this means for her business.
“The Domino is a game changer for us," she says. "We can now go after label jobs that we could never go after before. It opens new markets for us. My sales team is energized and excited, all focused on the things we can do...all of the possibilities that the Domino provides."
Argent Tape & Label has eight flexo label presses, and produces 45 million labels per year with about 75% of its label business in the automotive industry. The desire to grow the business into other markets, such as food & beverage, which tend to require shorter runs combined with a large number of SKUs, helped fuel the need to go digital.
"We costed it out," Perenic says. "As an example, a vodka label. To run five different versions of that label, 1,000 of each version, it took only four minutes. Ten minutes of set-up time, four minutes of run time on the Domino. That’s huge! Running it flexo would have taken hours. Make-ready, run-time, and then there would have been clean-up. So we are talking minutes with the Domino versus hours on the flexo."
The seven-color Domino N610i digital UV inkjet label press runs at a minimum 165 fpm, and up to 246 fpm. Print resolution is 600 x 600 native dpi, the extended color gamut achieves more than 90% of the Pantone range, and the white has an opacity of more than 70%. Domino N610i delivers the highest digital productivity, the best digital UV inkjet quality, the most consistent print results, and is a simple operating model. At Argent Tape & Label, the Domino runs in-line with a Delta ModTech finishing system.
Perenic says she chose to partner with Domino because she is confident it is the best digital press supplier to help position Argent Tape & Label for growth.
"I wanted the best," she says. "I wanted something that wasn’t going to change overnight. I wanted a company that was going to support us, and if you read what the economists say, now is the time to position your company for growth. I see that with Domino. I see Domino as our partner."