Applications for RFID and printed electronics in Package Printing Industry

By Chris Mc Loone

Zoomer also cites the ability to read RFID tags applied on metal containers and the combination of RFID and printed chips as recent advances.

As far as RFID pricing goes, Zoomer states, “though the chip price went down, the price of the tag is still too high to take off and/or to be used on single-packed products.” Das counters, “Everyone always wants things cheaper, but I feel at this price level, it is not holding the industry back from strong growth. ROI is the most important factor. We have seen tag prices come down substantially over the last three years.”