Close to Perfection

ASL used three silkscreens for each of the back and front labels. According to Stacy Daly, VP of operations, the flexo colors were laid down first, followed by two silkscreens and a combination of matte and gloss coatings. The coatings provided a contrast in certain areas of the label. A silkscreen process on the last station applied the raised varnish over the bird.