Action Packaging Leverages Digital, Flexo Printing

Rice is determined to stay true to Action's five-day turnaround formula with the Xeikon technology, despite the fact that a five-day production time-frame can leave an operation open to the risk of temporarily idle presses. "We see Action carrying the same service philosophy into digital, as it has served our customers well," he states. The prospect of occasional press downtime is not a concern due to the "many different profit centers" at the company, he contends.