How One Flexible Packaging Printer Mixes it Up

Varn sees a clear and growing trend of rigid packaging applications moving to a variety of alternative flexible packaging options. "Customers who currently package their product in cans, boxes, and other rigid containers are looking closely at ways to lightweight their packaging for all the 'sustainable' reasons—savings on package cost, materials, and transport, while also reducing its environmental footprint," he contends. "We're well geared to service this market, including stand-up pouches and shaped pouches, as well as laminated rollstock."