1997 TLMI Award Winners

SCREEN PRINTING, Line/prime

Spear—Labatt Ice

New beer that emphasizes white and silver to represent the frigid ice. Label clarity allows for condensation to appear snowy and frozen when contrasted with the silver and white. Metallic inks in combination with thick lay down of white and red inks, create trapping and innercoat problems. Dark brown bottle intensifies the ink opacity. Kammann press. Flexcon material. Rotometrics dies.